Beauty, Makeup

Rihanna Launched a New Makeup Line and It’s Stunning


Rihanna Launched a New Makeup Line, Fenty Beauty, and It’s STUNNING

Yesterday, chart topping pop sensation Rihanna (Robyn Rihanna Fenty) launched her very own makeup line, called Fenty Beauty. Fenty Beauty was designed with inclusion in mind, and pays special attention to each and every complexion and skin tone. Rihanna states, “Fenty Beauty was created for everyone: for women of all shades, personalities, attitudes, cultures and races. I wanted everyone to feel included, that’s the real reason I made this line”.

Fenty Beauty Line Rihanna
Photo courtesy of Fenty Beauty

Rihanna’s makeup line includes a primer, a liquid foundation (matte finish), cream-to-powder contour/conceal/highlight sticks, powder highlighters, cream shimmer sticks, lip luminizing gloss, and blotting powder and paper. Tools wise, the line also includes a foundation brush, a contour/concealer brush, a powder brush, two highlighting brushes (one portable) and a sponge.

The formula and finish of Rihanna’s beauty products are lightweight and meant to leave your skin looking like real skin (just a little more flawless).

As far as the packaging goes, Fenty Beauty stuck to a white and nude color scheme with a sleek, angular look. Arguably the coolest part of her packaging is the magnets that reside inside the match stix, allowing them to be carried and stored in a modular fashion. A large focus of the line also seems to be on portability – which is amazing for busy women who need to grab and go.

Fenty Beauty products are priced similarly to other highend/professional makeup brands ($25-$50), and can be purchased at or directly on the Fenty Beauty website. All products are cruelty free.

Whether you’re a mom, model, makeup artist, or anything in between – this one’s for you! Major props to Rihanna on this stunning and well thought out line! Will you be trying out any Fenty Beauty products?

Simply StephanieKay Signature

Shop new make-up from Laura Geller Beauty!

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  • Reply Shesimplychic September 10, 2017 at 8:45 PM

    I literally just bought her lipgloss! I heard so much good things! I’m so excited for it to come in! Going to get her foundation next 😆

    • Reply Stephanie Kay September 11, 2017 at 1:30 AM

      WOOOOOT! Jealous! I want the whole line so bad. Let me know what you think of the foundation! I’ve heard you have to go a shade lighter as it oxidizes.

  • Reply Ashley September 11, 2017 at 12:18 AM

    I saw her line at Sephora yesterday and I fell in love!

  • Reply katherine September 11, 2017 at 8:31 AM

    I am so happy she’s launched a range! I finally have a foundation shade that is pale enough for my skin and isn’t too dewy or dry! Her other products are absolutely beautiful too!

    • Reply Stephanie Kay September 11, 2017 at 9:27 AM

      Girl, I feel ya! I struggle to find stuff that’s light enough for me, too! I’m so excited to try the foundation, and I love that it’s meant to make your skin look like skin and not overly caked up.

  • Reply AmberLynn September 11, 2017 at 8:45 AM

    Let me say that beauty and fashion wise, Rihanna does no wrong in my sight. I love everything about her makeup line and cannot wait to try it out. I would prefer to try it out in person to find my correct shade. I love her!

    • Reply Stephanie Kay September 11, 2017 at 9:26 AM

      She’s a class act for sure! I’m so happy she put so much thought in to this line and made everyone feel included. I too am excited to try the foundation! 😀

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